Email Campaign Templates

Pre-written emails for every stage of your Kickstarter launch

Email Campaign Timeline

6
Weeks Before
4
Weeks Before
2
Weeks Before
1
Week Before
üöÄ
Launch Day
+3
Days After

Email 1: Initial Announcement

6 Weeks Before Launch
Goal: Build excitement and start collecting emails

Email 2: Product Deep Dive

4 Weeks Before Launch
Goal: Educate about features and build desire

Email 3: Social Proof & Urgency

2 Weeks Before Launch
Goal: Create FOMO and urgency

Email 4: Final Warning

3 Days Before Launch
Goal: Last chance urgency

Email 5: Launch Day!

Launch Day - 12:00 PM
Goal: Drive immediate action

Email Best Practices

20-30%
Target Open Rate
Tuesday
Best Send Day
10 AM
Optimal Send Time
150
Max Words

‚úÖ Do's:

‚ùå Don'ts: