Privacy Policy
Last updated: January 2025
1. Introduction
BackyardGolf ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website or use our products.
2. Information We Collect
We may collect the following types of information:
- Contact Information: Email address when you sign up for our waitlist or newsletter
- Usage Data: How you interact with our website (pages visited, time spent)
- Device Information: Browser type, operating system, and device identifiers
- App Data: Practice session statistics, scores, and preferences when using our mobile app
3. How We Use Your Information
We use collected information to:
- Send you product updates, launch notifications, and promotional content
- Improve our website and products based on user behavior
- Provide customer support and respond to inquiries
- Analyze usage patterns to enhance user experience
- Process pre-orders and fulfill product deliveries
4. Data Sharing
We do not sell your personal information. We may share data with trusted third-party service providers who assist us in operating our website, conducting business, or servicing you (e.g., email service providers, analytics platforms, payment processors). These parties are obligated to keep your information confidential.
5. Analytics & Tracking
We use Google Analytics 4 (GA4) and Google Tag Manager to understand how visitors interact with our website. These tools collect anonymous usage data to help us improve our services. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
6. Cookies
Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device. You can control cookie preferences through your browser settings. Disabling cookies may affect some website functionality.
7. Data Security
We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.
8. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Opt out of marketing communications at any time
- Withdraw consent where processing is based on consent
9. Children's Privacy
Our services are not directed to individuals under 13 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us.
10. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have questions about this privacy policy or our data practices, please contact us at: